Tuesday, December 02, 2014

Amazon Christmas boycott campaign gathers weight

Customers’ commitment, through Amazon Anonymous, to spend elsewhere now adds up to more than £2.5m

Amazon Fulfilment Centre - Peterborough
Workers pack orders on the warehouse floor at the Amazon UK Fulfilment Centre in Peterborough in November. Photograph: Chris Radburn/PA
Campaigners seeking fair pay for Amazon workers claim the online retailer is now set to miss out on sales worth more than £2.5m this festive season after over 11,000 people signed a pledge to enjoy an “Amazon-free” Christmas.

Amazon Anonymous, which says that Amazon avoids tax, “don’t pay their workers a living wage … They take money away from our local shops”, launched the latest salvo in its campaign against the retailer on 18 November, calling on supporters to buy their Christmas presents elsewhere. By the morning of Cyber Monday, 11,463 people had pledged “to avoid shopping on Amazon from 1 to 25 December”, promising to spend a combined total of £2.59m at other retailers.
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