Friday, November 21, 2014

Bookseller Style: Sarah McNally for Lucky Brand

Shelf Awareness

"Find your dream jeans (and dream chocolate) with literary icon Sarah McNally," Lucky Brand suggested on its Clover Journal blog, where the clothing retailer featured McNally in a "Standout Style Stories" video, noting that that she "owns and operates one of New York's last great independent bookstores, McNally Jackson in Soho. 

Always on the go (often with her son Jasper), she describes the ideal pair of jeans as the kind you: 'try on once, never think about again, and wear forever.' Jasper, on the other hand, is fixated on chocolate. He tasted varieties from Costa Rica to Brooklyn and still hasn't found a single piece that lives up to the chocolate made by Santa's elves."

And in a different medium, the New York Times interviewed McNally about how she reads the newspaper:
Q. Do you have a favorite section?
A. The Business section. I love it, I read it more religiously than the Arts section, unbelievably, since my job is much more about the arts than about business.... I love reading the news of what consumer-oriented businesses are trying. Be they department stores or television channels, they're staging vast social experiments.

No comments: