Wednesday, October 10, 2012

Frankfurt Book Fair 2012: At ToC Frankfurt, Data Shows E-Book Growth and Opportunity

PW - 

Digital has been a hot topic of conversation at recent Frankfurt Book Fairs, and two data-driven keynotes at the Tools of Change Frankfurt kicked off the 2012 show with yet more evidence of the vast potential digital offers publishers. In her opening keynote, Bowker’s Jo Henry previewed some interesting global trends in the company’s latest consumer survey, due to be released in November, followed by Andrew Bud, global chair of MEF, the trade association for the mobile industry, who offered insights about the emerging mobile market, also gleaned from a recent survey. 

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