Wednesday, September 19, 2012

'Fifty Shades' Watch: Erotic book trilogy sells for seven figures


by  - Entertainment Weekly

Just as Fifty Shades of Grey author E L James kicks off her US book tour, a new competitor has emerged on the erotica marketplace.
On Monday, Berkley Books announced that it has acquired a Fifty Shades-esque trilogy from Maya Banks in a seven-figure deal. The New York Times bestselling author is perhaps most famous for her Scottish Medievals, which include Never Love a Highlander, Seduction of a Highland Lass and In Bed with a Highlander, but in 2013, she will leave Scotland behind for a new BDSM trilogy.
“Maya Banks was at the forefront of the erotic romance trend and has been a star on Berkley’s list for several years,” Executive Editor Cindy Hwang said in a press release.
“Her new trilogy will thrill returning fans and is the perfect introduction for readers who fell in love with the intensely provocative storyline in Fifty Shades of Grey.”
The trilogy tells the story of three billionaires who “dominate in the boardroom and the bedroom.” Each book will follow one of the billionaires as he finds true love. The first book, Rush, will be released in February 2013, while the second, Fever, will follow in April and the third, Burn, in August.
Banks is, of course, not the first to capitalize on Fifty Shades‘ success. In August, the erotic novel Gabriel’s Inferno nabbed a seven-figure book deal as well, while Warner Bros. scooped up the rights to Jamie McGuire’s Beautiful Disaster. Indeed, these books are becoming so commonplace that “cliterature” will no longer be a derogatory term for women’s literature, but a display at your local Barnes & Noble.

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