Friday, December 02, 2011

eBook Sales Register Lower in September

PublishersLunch
The AAP announced their tabulation of sales for September from reporting publishers. In the closely-watched ebook sales category--where the AAP's monthly number is the only standing statistic we have to go on, the 18 reporting publishers recorded sales of $80.3 million, down from $88.8 million in August. million in August. (Two university presses, Stanford and University of Nebraska, were added to the tabulations starting this month.)
With strong fall shipments of printed books, ebook sales were lower than both hardcover and trade paperback adult sales, and comprised 15.6 percent of all recorded trade sales. (As a reminder, the AAP counts religious sales as trade; we do not in calculating our percentages, in part because their "religious" category includes both print and ebook sales.)
One trend that does continue: the gain in ebook sales compared to a year ago (up $40 million) could not overcome the decline in print sales, with the monthly total for September of $512.6 million down 6.5 percent from $548.2 million a year ago.

No comments: