Tuesday, November 02, 2010

Canongate teams up with Book Depository for Classics promotion

01.11.10 - The Bookseller - Charlotte Williams

Canongate and The Book Depository have entered into an official partnership, with the online bookseller selling the Scottish publisher's reissued Canongate Classics. More than 100 Canongate Classics titles are being sold through the site, with both physical and e-book versions available. They will be exclusively sold through a dedicated online shop on The Book Depository site until becoming available to other retailers in March.

The project is also partly funded by Creative Scotland, as the list includes many previously out-of-print titles, and is made up purely of work by Scottish authors, including novelists such as Robert Louis Stevenson and Alasdair Gray.

Canongate's head of sales Sophie Hopkin said: "We are delighted to be working in conjunction with The Book Depository and Creative Scotland to give the Classics a new lease of life in both digital and physical form. The early sales on all titles have been really promising and having a dedicated shop with The Book Depository will serve to raise the profile of the list both home and abroad."

Kieron Smith, managing director of The Book Depository, said: "We were keen to help this initiative in any way we could, it's a great way to get some fantastic titles back into the hands of reader."

The project was launched at the Wigtown Book festival last month, with information given to every visitor in addition to details of a competition to win the entire set of e-books loaded onto a Sony e-reader.

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